FP&A

A cash forecast should have room for reality.

A useful model shows what could change, too.

Separate profit from cash

Profitability does not tell you when money arrives or leaves. Map collection and payment timing alongside income and expenses.

State growth rates, payment terms and costs explicitly. Make an assumption easy to change without breaking the model.

Compare a base case, a conservative case and a growth case. Use the gaps to prioritize decisions and update the plan.

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Tell us what needs to work better. Start with a conversation about scope and next steps.